The free check
What you get, and how it works.
Is the free check really free?
Yes. You give us a website and a work email, and we send you the report link. It is one free check per website per person. No card is asked for.
What does the free check actually do?
It reads your website, works out what you sell and who your rivals are, then asks an AI the questions your buyers ask. You see which companies the AI named, and whether you were one of them.
How long does it take?
About a minute. You can watch each step happen on the page while it runs.
Which AI does the free check use?
Gemini. The paid report also asks ChatGPT, Claude and Perplexity, so you see how each one treats you.
What if it finds the wrong rivals?
You get to fix that. Before the check runs, we show the rivals we found. Remove any that are wrong and add the ones you really compete with. The check then uses your list.
Live AI Monitoring
The weekly version, with a dashboard.
What is Live AI Monitoring?
It asks the AIs the same buyer questions every week and shows you what changed. It also checks that AI can read your website, shows news about you and your rivals, and tells you the one fix to do next. You can ask us to write the pages that fix the gaps.
What will I see in the dashboard?
A short summary in plain words, colour-coded green, amber or red. Under it: how often AI names you, who is ahead of you, the questions we ask, news, a website check, and a list of fixes in order of impact.
Can I try it before paying?
Yes. The trial is 14 days and needs no card. You can also open the live demo first, which uses a made-up company, so you can click around without signing up.
What happens when the trial ends?
Nothing is charged by surprise. We do not take a card for the trial, so you only pay if you choose to continue ($79).
Can I add my own questions?
Yes. You can add the questions your own buyers ask, up to the limit on your plan. We also suggest starter questions based on your website.
I already started a trial. How do I get back in?
Sign in with the email you used. We email you a sign-in link. Your dashboard and your report are both there.
How we measure
Where the numbers come from.
Are these real AI answers?
Yes. Each answer is requested live from the AI provider, with a timestamp. The report names the exact model used and shows every raw answer, so you can check any number.
How is the score out of 100 worked out?
Each answer earns up to 100 points: 40 if the AI names you, up to 20 for how early you appear, up to 15 for how positively you are described, 15 if it names or links your website, and up to 10 for your share of mentions against rivals. The score is the average across all answers. The dashboard also shows a simpler number: how often AI names you.
What questions do you ask?
Real buyer questions: the best tools in your category, what your company is, you against your closest rival, alternatives to that rival, and a question about the problem that names no brand. The report also shows your true shortlist rate, which is how often AI names you when the question does not mention you.
Will this match what I see in ChatGPT or Gemini?
Often, but not always. We ask the AI models directly, while the apps add personal history and live search. Answers also change from run to run, so treat the number as a benchmark, not an exact figure. Check again after you make changes to see real movement.
Why did my number change since last week?
Small moves are normal because AI answers vary. The dashboard tells you when a change is too small to be sure it is real, so you do not react to noise.
What if my score is already high?
Then the report shows which rival is closest, where AI still prefers them, and what keeps you ahead as they catch up.
Pricing and support
Reports, calls, refunds and your data.
How fast do I get a paid report?
About 3 minutes after payment. It shows on screen and is emailed to you, with a PDF and a link you can share.
Is the consultation really 45 minutes, one to one?
Yes. It is a one-to-one session with a senior strategist. You go through your report line by line and leave with a clear order of work. It is an optional add-on when you buy Deep reports.
What if something goes wrong?
If we cannot deliver your report, email us within 7 days and we will fix it or refund you in full. The Refunds page has the details.
What do you do with my email and my website?
We use your email to send your report and to follow up on it. We do not sell it or share it. We only read what is public on your website.
Try one word, like "trial" or "score", or ask us below.